Product Information Management (PIM)

Product Information Management defines the central management of all relevant product data – from technical details, through marketing texts, to media such as images and videos. A PIM system like ATAMYA guarantees that the data is consistent, up to date, and available across all channels. It forms the foundation for efficient product communication, smooth digital sales processes, and a convincing customer experience.

Why a PIM System will become the Motor for Growth

A PIM system is far more than a management tool – it is the technological foundation for consistent product communication and efficient sales processes. With a modern PIM like ATAMYA, you can manage data quickly, control it easily, and export it strategically – across all channels. This does not only save time and resources but creates the basis for convincing product and brand processes. Learn how exactly a PIM system functions and the concrete benefits it has to offer for your company in this introduction, “What is a PIM System?”.

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