Product­ Configurator

A product configurator allows interested parties to customize complex products on their own, for example machines, furniture, or technical systems. To this end, all variants, dependencies, and options must be available in the form in real time. A PIM system provides all required information in a well-structured and consistent manner.

How a Product Configurator Turns Into a Sales Booster

A modern product configurator is far more than a digital selection tool – it creates an interactive experience that generates tailor-made products at the click of a few buttons. With a user-friendly interface, variants are visualized directly,  while intelligent rules disable all contradictory combinations. This boosts customer satisfaction, reduces queries directed to your sales team, and accelerates the offer process significantly. Those who want to know how configuration-assissted sales can be implemented and what potential it has to offer, will make a find in the practice-oriented blogpost “Create Experiences with Product Configurators.”

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