{"id":10926,"date":"2022-07-05T00:01:00","date_gmt":"2022-07-05T00:01:00","guid":{"rendered":"https:\/\/www.atamya.com\/?p=10926"},"modified":"2025-04-04T13:00:53","modified_gmt":"2025-04-04T13:00:53","slug":"pim-selection","status":"publish","type":"post","link":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/","title":{"rendered":"6 Expert Tips for Successfully Selecting the Right PIM"},"content":{"rendered":"\n
\n
\n
\n
\n

This is what You Need to Look Out for when Selecting a PIM<\/h2>\n

You\u2019ve made the decision to introduce a\u00a0PIM system? Congratulations! This decision lays out the foundation for the digitization of your product data processes. This comes with many chances and great potential for your company. However, it\u2019s also a strategic decision which comes with many changes to internal processes. Which is why selecting the right PIM system is crucial. To this end, there\u2019re quite a few things to lookout for: Who is the right provider? What system fits your company profile? How do you find the right software and what requirements are to be met? Questions upon questions which you need to tackle before getting started. In this blog entry, we give you useful tips so that you make the right decision when it comes to finding a suitable PIM system.<\/p>\n

 <\/p>\n

Tip 1: Making the Right Decisions with Strategic Foresight<\/span><\/h3>\n

In all your anticipation of finally putting an end to departmentalized and dispersed data aggregates and making a new beginning with digitized and automated data processes, you should always keep in mind that the implementation of a PIM system is an extensive project which requires good planning. After all, you\u2019re planning to run a system with far-reaching functions and which you can, in the best-case scenario, keep for long-term use.<\/p>\n

For a sustainable decision, you should take this tip to heart in order to calculate the total package of your project.<\/p>\n

Before things get rolling, you can ask yourself the following question: What do we want as a company and what do we need? To answer this question, you should shift your focus to the interest groups<\/strong> and soon-to-be users<\/strong> of your future PIM system.<\/p>\n

 <\/p>\n

Tip 2: Determine the Requirements of System Users<\/span><\/h3>\n

Before making a selection list, look around in your company as one of the first steps you take. The reason is that you absolutely need to know who exactly profits from excellent Product Data Management and what requirements you need to meet to realize their full potential.<\/p>\n

In the ideal case, you already have a PIM system or a similar system in use which you now wish to replace. You can utilize this as the basis to get input from current users on the requirements thanks to their first-hand experience. With that, you kill two birds with one stone. After all, the people in question will also be from all internal company departments which will later actively work with the system. This is one of the most important interest groups when it comes to establishing the acceptance rate of a new system.<\/p>\n

Classic corporate fields<\/strong> which are actively involved in PIM are Marketing, Content Management,<\/strong> and Product Management,<\/strong> as well as IT<\/strong>. In some companies, the Sales team is also on board when it comes to actively working with PIM.<\/p>\n

 <\/p>\n

Tip 3: Don\u2019t Forget \u2013 Not Only Active Users have Demands about the PIM System<\/span><\/h3>\n

Besides actual users, there\u2019s the company-internal interest group. This delimits the interest group which doesn\u2019t actively work with the system itself,<\/strong> but which still requires data from the system. Our professional experience has shown that this group and its requirements are often times neglected or even forgotten when selecting a PIM provider. This bares high risks for the later project. Since the unknown requirements of this group will eventually translate into missing project milestones for implementation objectives and time management. Once they surface during the implementation project, an increase in costs will inevitably occur. In the worst-case scenario, you will only come to realize this after the project completion and, with that, right in the middle of operations.<\/p>\n

This interest group includes employees from fields such as Sales, Retail<\/strong>, and Trade,<\/strong> since they require high-quality and precise product data in all sorts of formats. Additionally, employees from the Help Desk, Support,<\/strong> or Service<\/strong> may also be involved since they can utilize the system to conduct thorough research to answer specific customer questions.<\/p>\n

Lastly, there\u2019s also the external interest groups,<\/strong> for example wholesale customers, large retailers,<\/strong> or your company\u2019s foreign branches<\/strong>. Even if these parties don\u2019t have insight into your PIM, it\u2019s nonetheless very useful to know about their needs, problems, and requirements in order to make a well-founded decision for the right PIM provider.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

\n
\n
\n
\n

\ud83d\udca1 A Comprehensive Overview is Decisive<\/strong>
\nIf you research the requirements of all interest groups involved, you will come close to a perfect map in the form of an exhaustive catalog for your company with which you can put the PIM provider to the test. This will translate into a realistic feeling for the overall scope of the project. If you forget about a specific interest group, it will become very difficult later on for both, yourself and your provider, to objectively assess the full scope in more detail.<\/p>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

\n
\n
\n
\n

Tip 4: Think in Use Cases to Define Your Company\u2019s Requirements in Relation to Product Data<\/span><\/h3>\n

One of the absolute core questions for any successful PIM selection is the following: What does your company need when it comes to product data, information, and content? To this end, it makes more sense to think in use cases rather than functions<\/strong> in order to determine which corporate tasks are required to be covered by your new PIM software. Though, what even is a use case to begin with?<\/p>\n

Use cases describe the way the system works from the user\u2019s viewpoint. They describe not so much the function than the processes and the goals the users want to achieve when using the system. It\u2019s about developing an understanding for the interaction between user and system in a comprehensive manner. From this, functional requirements and corresponding test cases can be derived. A good PIM provider must be able to demonstrate to you how to realize your requirements and must already be able to answer many questions concerning your use cases during the selection process. If the provider can do so, this shows that the provider wants to understand the exact position you have found yourself in, in order to plan the project in the best possible manner.<\/p>\n

 <\/p>\n

Tip 5: Functions are Only Part of the Story \u2013 Focus on Processes which can Support You<\/span><\/h3>\n

Don\u2019t forget: a PIM software is all about its use value. It\u2019s about making your daily business run better and faster in a more secure and simple manner. Your PIM software is there to realize your defined objectives.<\/p>\n

If you put your exclusive focus on the PIM system\u2019s\u00a0functions among available offers, you may miss out on some essential points. After all, the list of functions doesn\u2019t account for your processes<\/strong> which are supposed to be supported by these very functions. Functions alone don\u2019t grant you sufficient insight into the big picture.<\/p>\n

The interplay of functions and the processes they support often times remains outside of the scope of analysis in the decision-making process. In the worst-case scenario, you will decide for a PIM software which will find a low acceptance rate among users since it doesn\u2019t provide the relevant use value.<\/p>\n

 <\/p>\n

Tip 6: Also Consider the Solutions Your Potential Provider can Offer for the Software Implementation itself<\/span><\/h3>\n

The introduction of a new software poses great challenges to many companies. In the process, you need to make sure how the know-how is distributed among corporate departments and what resources can be provided for the implementation. Can you commit to a self-guided software implementation<\/strong> or do you require expert support<\/strong>? In our blog entry \u201cTurn Your PIM Implementation into a Success\u201d, we give you a rundown of all pros and cons on the various methods to realize a successful PIM implementation. Keep an eye on both, your potential provider\u2019s service model and software training modules. After all, you want to become your own expert when it comes to your system asap, so that things always run as smooth as possible. Equipped with this advice, there\u2019re no more obstacles separating you from a well-researched decision when it comes to finding your perfect PIM provider.<\/p>\n

Author:<\/strong>
Kai Warmus
Professional Service Director
ATAMYA

More blog articles by Kai Warmus<\/a><\/p><\/p><\/div>\n\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

\n
\n
\n

Are you in search for a PIM system?<\/p>\n

Then get to know our PIM software, ATAMYA, in a free demo tour.<\/p>\n

Set a Demo Appointment Now<\/a><\/p>\n\n <\/article>\n

\"\"<\/div>\n <\/div><\/div><\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"

The decision of implementing a PIM system lays the foundation for the digitization of your product data processes. In this blog entry, we\u2019ll give you useful tips for making the right decision when it comes to selecting the right PIM.<\/p>\n","protected":false},"author":10,"featured_media":12551,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[116],"tags":[],"class_list":["post-10926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-information-management"],"acf":[],"yoast_head":"\n6 Expert Tips for Successfully Selecting the Right PIM<\/title>\n<meta name=\"description\" content=\"Make the right decision when selecting a PIM. We let you in on what you will have to look out for when comparing PIM systems \u2705 Read now!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Expert Tips for Successfully Selecting the Right PIM\" \/>\n<meta property=\"og:description\" content=\"Make the right decision when selecting a PIM. We let you in on what you will have to look out for when comparing PIM systems \u2705 Read now!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/\" \/>\n<meta property=\"og:site_name\" content=\"ATAMYA\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-05T00:01:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-04T13:00:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/03\/blog-image-pim-auswahl.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"961\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kai Warmus\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kai Warmus\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/\"},\"author\":{\"name\":\"Kai Warmus\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#\\\/schema\\\/person\\\/9400a4b87bbe9a1e6ba956a7b28c532d\"},\"headline\":\"6 Expert Tips for Successfully Selecting the Right PIM\",\"datePublished\":\"2022-07-05T00:01:00+00:00\",\"dateModified\":\"2025-04-04T13:00:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/\"},\"wordCount\":8,\"publisher\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/blog-image-pim-auswahl.jpg\",\"articleSection\":[\"Product Information Management\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/\",\"name\":\"6 Expert Tips for Successfully Selecting the Right PIM\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/blog-image-pim-auswahl.jpg\",\"datePublished\":\"2022-07-05T00:01:00+00:00\",\"dateModified\":\"2025-04-04T13:00:53+00:00\",\"description\":\"Make the right decision when selecting a PIM. We let you in on what you will have to look out for when comparing PIM systems \u2705 Read now!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/blog-image-pim-auswahl.jpg\",\"contentUrl\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/blog-image-pim-auswahl.jpg\",\"width\":1440,\"height\":961},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/pim-selection\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Start Page\",\"item\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/www.atamya.com\\\/de\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"6 Expert Tips for Successfully Selecting the Right PIM\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/\",\"name\":\"ATAMYA\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#organization\",\"name\":\"ATAMYA\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ATAMYA-Favicon-02.png\",\"contentUrl\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ATAMYA-Favicon-02.png\",\"width\":512,\"height\":512,\"caption\":\"ATAMYA\"},\"image\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#\\\/schema\\\/person\\\/9400a4b87bbe9a1e6ba956a7b28c532d\",\"name\":\"Kai Warmus\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/blog\\\/author\\\/kai-warmus\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"6 Expert Tips for Successfully Selecting the Right PIM","description":"Make the right decision when selecting a PIM. We let you in on what you will have to look out for when comparing PIM systems \u2705 Read now!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/","og_locale":"en_US","og_type":"article","og_title":"6 Expert Tips for Successfully Selecting the Right PIM","og_description":"Make the right decision when selecting a PIM. We let you in on what you will have to look out for when comparing PIM systems \u2705 Read now!","og_url":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/","og_site_name":"ATAMYA","article_published_time":"2022-07-05T00:01:00+00:00","article_modified_time":"2025-04-04T13:00:53+00:00","og_image":[{"width":1440,"height":961,"url":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/03\/blog-image-pim-auswahl.jpg","type":"image\/jpeg"}],"author":"Kai Warmus","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Kai Warmus","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/#article","isPartOf":{"@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/"},"author":{"name":"Kai Warmus","@id":"https:\/\/www.atamya.com\/en\/#\/schema\/person\/9400a4b87bbe9a1e6ba956a7b28c532d"},"headline":"6 Expert Tips for Successfully Selecting the Right PIM","datePublished":"2022-07-05T00:01:00+00:00","dateModified":"2025-04-04T13:00:53+00:00","mainEntityOfPage":{"@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/"},"wordCount":8,"publisher":{"@id":"https:\/\/www.atamya.com\/en\/#organization"},"image":{"@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/#primaryimage"},"thumbnailUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/03\/blog-image-pim-auswahl.jpg","articleSection":["Product Information Management"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/","url":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/","name":"6 Expert Tips for Successfully Selecting the Right PIM","isPartOf":{"@id":"https:\/\/www.atamya.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/#primaryimage"},"image":{"@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/#primaryimage"},"thumbnailUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/03\/blog-image-pim-auswahl.jpg","datePublished":"2022-07-05T00:01:00+00:00","dateModified":"2025-04-04T13:00:53+00:00","description":"Make the right decision when selecting a PIM. We let you in on what you will have to look out for when comparing PIM systems \u2705 Read now!","breadcrumb":{"@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.atamya.com\/en\/blog\/pim-selection\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/#primaryimage","url":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/03\/blog-image-pim-auswahl.jpg","contentUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/03\/blog-image-pim-auswahl.jpg","width":1440,"height":961},{"@type":"BreadcrumbList","@id":"https:\/\/www.atamya.com\/en\/blog\/pim-selection\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start Page","item":"https:\/\/www.atamya.com\/en\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/www.atamya.com\/de\/blog\/"},{"@type":"ListItem","position":3,"name":"6 Expert Tips for Successfully Selecting the Right PIM"}]},{"@type":"WebSite","@id":"https:\/\/www.atamya.com\/en\/#website","url":"https:\/\/www.atamya.com\/en\/","name":"ATAMYA","description":"","publisher":{"@id":"https:\/\/www.atamya.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.atamya.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.atamya.com\/en\/#organization","name":"ATAMYA","url":"https:\/\/www.atamya.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png","contentUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png","width":512,"height":512,"caption":"ATAMYA"},"image":{"@id":"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.atamya.com\/en\/#\/schema\/person\/9400a4b87bbe9a1e6ba956a7b28c532d","name":"Kai Warmus","url":"https:\/\/www.atamya.com\/en\/blog\/author\/kai-warmus\/"}]}},"_links":{"self":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/posts\/10926","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/comments?post=10926"}],"version-history":[{"count":5,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/posts\/10926\/revisions"}],"predecessor-version":[{"id":13528,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/posts\/10926\/revisions\/13528"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/media\/12551"}],"wp:attachment":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/media?parent=10926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/categories?post=10926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/tags?post=10926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}