{"id":16236,"date":"2025-07-31T12:24:43","date_gmt":"2025-07-31T10:24:43","guid":{"rendered":"https:\/\/www.atamya.com\/glossar\/product-information-management-pim\/"},"modified":"2026-02-13T15:28:45","modified_gmt":"2026-02-13T14:28:45","slug":"product-information-management-pim","status":"publish","type":"glossar","link":"https:\/\/www.atamya.com\/en\/glossar\/product-information-management-pim\/","title":{"rendered":"Product Information Management (PIM)"},"content":{"rendered":"\n
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Product Information Management (PIM)<\/h1>\n

Product Information Management defines the central management of all relevant product data \u2013 from technical details, through marketing texts, to media such as images and videos. A PIM system like ATAMYA guarantees that the data is consistent, up to date, and available across all channels. It forms the foundation for efficient product communication, smooth digital sales processes, and a convincing customer experience.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

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Why a PIM System will become the Motor for Growth<\/h2>\n

A PIM system is far more than a management tool \u2013 it is the technological foundation for consistent product communication and efficient sales processes. With a modern PIM like ATAMYA, you can manage data quickly, control it easily, and export it strategically \u2013 across all channels. This does not only save time and resources but creates the basis for convincing product and brand processes. Learn how exactly a PIM system functions and the concrete benefits it has to offer for your company in this introduction,\u00a0\u201cWhat is a PIM System?\u201d<\/a><\/p>\n

To the Glossary<\/a><\/p>\n\n <\/div>\n <\/div>\n <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"

Das ist der Textauszug von B Glossar<\/p>\n","protected":false},"author":3,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"letters":[197],"class_list":["post-16236","glossar","type-glossar","status-publish","hentry","letters-p"],"acf":[],"yoast_head":"\nProduct Information Management (PIM): Definition and Benefits<\/title>\n<meta name=\"description\" content=\"What is a PIM system and why is it crucial for product data? 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