{"id":16196,"date":"2025-07-31T13:53:51","date_gmt":"2025-07-31T11:53:51","guid":{"rendered":"https:\/\/www.atamya.com\/glossar\/product-data-feed\/"},"modified":"2026-02-13T15:27:52","modified_gmt":"2026-02-13T14:27:52","slug":"product-data-feed","status":"publish","type":"glossar","link":"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/","title":{"rendered":"Product Data Feed"},"content":{"rendered":"\n<section id=\"m-text__container-block_f035cd3f20cdf80068a80cecc44c7214\" class=\"m-text__container u-pt-x10 u-pb-x10 u-pt-x20@md u-pb-x20@md u-bgcolor-deepsky-blue\">\n    <div class=\"o-container\">\n        <div class=\"o-grid o-grid--center\">\n                <div class=\"o-grid__col u-6\/12@md\" data-aos=\"none\">\n                    <h1>Product Data Feed<\/h1>\n<p>A product data feed is a structured data record that automatically transfers product information to external platforms (for example, Google Shopping or Amazon). PIM systems create such feeds automatically, update them at regular intervals, and adjust them to the requirements of the individual platform \u2013 this, in turn, translates into a significant boost in both visibility and conversion.<\/p>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<section id=\"m-text__container-block_375165f8524945323d0e92b6301629b3\" class=\"m-text__container u-pt-x10 u-pb-x10 u-pt-x20@md u-pb-x20@md\">\n    <div class=\"o-container\">\n        <div class=\"o-grid o-grid--center\">\n                <div class=\"o-grid__col u-6\/12@md\" data-aos=\"none\">\n                    <h2>Why Your Product Data Feed is the Basis for More Success<\/h2>\n<p>A high-quality product data feed guarantees consistent, complete, and up-to-date product information across all channels \u2013 strengthening trust and improving the purchase experience. Through the automatic provision of data, you avoid error-prone manual labor and gain valuable time. At the same time, you enhance the visibility in search engines and on marketplaces because well-managed feeds score higher in SEO and rankings. How to optimally structure your feed and continually refine it is explained in our following blogpost on <a href=\"https:\/\/www.atamya.com\/en\/blog\/product-data-feed\/\">product data feeds for successful online sales<\/a>.<\/p>\n<p><a class=\"c-btn c-btn--outline u-mt-x3\" href=\"https:\/\/www.atamya.com\/en\/glossary\/\">To the Glossary<\/a><\/p>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Das ist der Textauszug von B Glossar<\/p>\n","protected":false},"author":3,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"letters":[197],"class_list":["post-16196","glossar","type-glossar","status-publish","hentry","letters-p"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Product Data Feed: Explained in Simple Terms<\/title>\n<meta name=\"description\" content=\"What is a product data feed and how does it facilitate sales for online shops? Learn more now! \ud83d\udca1\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product Data Feed: Explained in Simple Terms\" \/>\n<meta property=\"og:description\" content=\"What is a product data feed and how does it facilitate sales for online shops? Learn more now! \ud83d\udca1\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/\" \/>\n<meta property=\"og:site_name\" content=\"ATAMYA\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-13T14:27:52+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/\",\"url\":\"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/\",\"name\":\"Product Data Feed: Explained in Simple Terms\",\"isPartOf\":{\"@id\":\"https:\/\/www.atamya.com\/en\/#website\"},\"datePublished\":\"2025-07-31T11:53:51+00:00\",\"dateModified\":\"2026-02-13T14:27:52+00:00\",\"description\":\"What is a product data feed and how does it facilitate sales for online shops? Learn more now! \ud83d\udca1\",\"breadcrumb\":{\"@id\":\"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Start Page\",\"item\":\"https:\/\/www.atamya.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Glossary\",\"item\":\"https:\/\/www.atamya.com\/de\/glossar\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Product Data Feed\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.atamya.com\/en\/#website\",\"url\":\"https:\/\/www.atamya.com\/en\/\",\"name\":\"ATAMYA\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.atamya.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.atamya.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.atamya.com\/en\/#organization\",\"name\":\"ATAMYA\",\"url\":\"https:\/\/www.atamya.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png\",\"contentUrl\":\"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png\",\"width\":512,\"height\":512,\"caption\":\"ATAMYA\"},\"image\":{\"@id\":\"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Product Data Feed: Explained in Simple Terms","description":"What is a product data feed and how does it facilitate sales for online shops? Learn more now! \ud83d\udca1","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/","og_locale":"en_US","og_type":"article","og_title":"Product Data Feed: Explained in Simple Terms","og_description":"What is a product data feed and how does it facilitate sales for online shops? Learn more now! \ud83d\udca1","og_url":"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/","og_site_name":"ATAMYA","article_modified_time":"2026-02-13T14:27:52+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/","url":"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/","name":"Product Data Feed: Explained in Simple Terms","isPartOf":{"@id":"https:\/\/www.atamya.com\/en\/#website"},"datePublished":"2025-07-31T11:53:51+00:00","dateModified":"2026-02-13T14:27:52+00:00","description":"What is a product data feed and how does it facilitate sales for online shops? Learn more now! \ud83d\udca1","breadcrumb":{"@id":"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.atamya.com\/en\/glossar\/product-data-feed\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start Page","item":"https:\/\/www.atamya.com\/en\/"},{"@type":"ListItem","position":2,"name":"Glossary","item":"https:\/\/www.atamya.com\/de\/glossar\/"},{"@type":"ListItem","position":3,"name":"Product Data Feed"}]},{"@type":"WebSite","@id":"https:\/\/www.atamya.com\/en\/#website","url":"https:\/\/www.atamya.com\/en\/","name":"ATAMYA","description":"","publisher":{"@id":"https:\/\/www.atamya.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.atamya.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.atamya.com\/en\/#organization","name":"ATAMYA","url":"https:\/\/www.atamya.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png","contentUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png","width":512,"height":512,"caption":"ATAMYA"},"image":{"@id":"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/glossar\/16196","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/glossar"}],"about":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/types\/glossar"}],"author":[{"embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":3,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/glossar\/16196\/revisions"}],"predecessor-version":[{"id":20595,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/glossar\/16196\/revisions\/20595"}],"wp:attachment":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/media?parent=16196"}],"wp:term":[{"taxonomy":"letters","embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/letters?post=16196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}