{"id":16181,"date":"2025-07-31T13:59:35","date_gmt":"2025-07-31T11:59:35","guid":{"rendered":"https:\/\/www.atamya.com\/glossar\/product-configurator\/"},"modified":"2026-02-13T15:27:30","modified_gmt":"2026-02-13T14:27:30","slug":"product-configurator","status":"publish","type":"glossar","link":"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/","title":{"rendered":"Product Configurator"},"content":{"rendered":"\n
\n
\n
\n
\n

Product\u00ad Configurator<\/h1>\n

A product configurator allows interested parties to customize complex products on their own, for example machines, furniture, or technical systems. To this end, all variants, dependencies, and options must be available in the form in real time. A PIM system provides all required information in a well-structured and consistent manner.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

\n
\n
\n
\n

How a Product Configurator Turns Into a Sales Booster<\/h2>\n

A modern product configurator is far more than a digital selection tool \u2013 it creates an interactive experience that generates tailor-made products at the click of a few buttons. With a user-friendly interface, variants are visualized directly,\u00a0 while intelligent rules disable all contradictory combinations. This boosts customer satisfaction, reduces queries directed to your sales team, and accelerates the offer process significantly. Those who want to know how configuration-assissted sales can be implemented and what potential it has to offer, will make a find in the practice-oriented blogpost \u201cCreate Experiences with Product Configurators.\u201d<\/a><\/p>\n

To the Glossary<\/a><\/p>\n\n <\/div>\n <\/div>\n <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"

Das ist der Textauszug von B Glossar<\/p>\n","protected":false},"author":3,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"letters":[197],"class_list":["post-16181","glossar","type-glossar","status-publish","hentry","letters-p"],"acf":[],"yoast_head":"\nProduct Configurator: Definition and Benefits<\/title>\n<meta name=\"description\" content=\"What is a product configurator and how does it improve the purchase experience? Explained in simple terms here in the glossary! \ud83d\udca1\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product Configurator: Definition and Benefits\" \/>\n<meta property=\"og:description\" content=\"What is a product configurator and how does it improve the purchase experience? Explained in simple terms here in the glossary! \ud83d\udca1\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/\" \/>\n<meta property=\"og:site_name\" content=\"ATAMYA\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-13T14:27:30+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/\",\"url\":\"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/\",\"name\":\"Product Configurator: Definition and Benefits\",\"isPartOf\":{\"@id\":\"https:\/\/www.atamya.com\/en\/#website\"},\"datePublished\":\"2025-07-31T11:59:35+00:00\",\"dateModified\":\"2026-02-13T14:27:30+00:00\",\"description\":\"What is a product configurator and how does it improve the purchase experience? Explained in simple terms here in the glossary! \ud83d\udca1\",\"breadcrumb\":{\"@id\":\"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Start Page\",\"item\":\"https:\/\/www.atamya.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Glossary\",\"item\":\"https:\/\/www.atamya.com\/de\/glossar\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Product Configurator\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.atamya.com\/en\/#website\",\"url\":\"https:\/\/www.atamya.com\/en\/\",\"name\":\"ATAMYA\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.atamya.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.atamya.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.atamya.com\/en\/#organization\",\"name\":\"ATAMYA\",\"url\":\"https:\/\/www.atamya.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png\",\"contentUrl\":\"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png\",\"width\":512,\"height\":512,\"caption\":\"ATAMYA\"},\"image\":{\"@id\":\"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Product Configurator: Definition and Benefits","description":"What is a product configurator and how does it improve the purchase experience? Explained in simple terms here in the glossary! \ud83d\udca1","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/","og_locale":"en_US","og_type":"article","og_title":"Product Configurator: Definition and Benefits","og_description":"What is a product configurator and how does it improve the purchase experience? Explained in simple terms here in the glossary! \ud83d\udca1","og_url":"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/","og_site_name":"ATAMYA","article_modified_time":"2026-02-13T14:27:30+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/","url":"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/","name":"Product Configurator: Definition and Benefits","isPartOf":{"@id":"https:\/\/www.atamya.com\/en\/#website"},"datePublished":"2025-07-31T11:59:35+00:00","dateModified":"2026-02-13T14:27:30+00:00","description":"What is a product configurator and how does it improve the purchase experience? Explained in simple terms here in the glossary! \ud83d\udca1","breadcrumb":{"@id":"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.atamya.com\/en\/glossar\/product-configurator\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start Page","item":"https:\/\/www.atamya.com\/en\/"},{"@type":"ListItem","position":2,"name":"Glossary","item":"https:\/\/www.atamya.com\/de\/glossar\/"},{"@type":"ListItem","position":3,"name":"Product Configurator"}]},{"@type":"WebSite","@id":"https:\/\/www.atamya.com\/en\/#website","url":"https:\/\/www.atamya.com\/en\/","name":"ATAMYA","description":"","publisher":{"@id":"https:\/\/www.atamya.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.atamya.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.atamya.com\/en\/#organization","name":"ATAMYA","url":"https:\/\/www.atamya.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png","contentUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png","width":512,"height":512,"caption":"ATAMYA"},"image":{"@id":"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/glossar\/16181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/glossar"}],"about":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/types\/glossar"}],"author":[{"embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":7,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/glossar\/16181\/revisions"}],"predecessor-version":[{"id":20594,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/glossar\/16181\/revisions\/20594"}],"wp:attachment":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/media?parent=16181"}],"wp:term":[{"taxonomy":"letters","embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/letters?post=16181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}