{"id":6843,"date":"2024-12-02T15:11:30","date_gmt":"2024-12-02T14:11:30","guid":{"rendered":"https:\/\/www.atamya.com\/downloads\/customer-story-christ\/"},"modified":"2026-04-24T14:53:16","modified_gmt":"2026-04-24T12:53:16","slug":"customer-story-christ","status":"publish","type":"downloads","link":"https:\/\/www.atamya.com\/en\/downloads\/customer-story-christ\/","title":{"rendered":"Customer Story CHRIST"},"content":{"rendered":"\n
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CHRIST \u2013 Where Tradition and Innovation Meet<\/h1><\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n
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Creating Compelling Customer Experiences on All Channels With PIM<\/p>\n

Since 1863, CHRIST has stood for quality and variety in the jewellery and watch segment. With over 37,000 items, a strong portfolio of its own brands and more than 200 stores, the company combines tradition and innovation. As part of the Morellato Group, CHRIST is a pioneer in the German-speaking world when it comes to merging online and offline customer experiences.<\/p>\n

As the company grew, new challenges arose: decentralised product data management and the lack of standardised processes to ensure data quality made it difficult to manage product information efficiently. To meet these challenges, CHRIST decided to implement a PIM system to organise data centrally, optimise workflows and ensure consistent data quality.<\/p>\n

Find out how CHRIST is working more efficiently, increasing its competitiveness and preparing for the digital future by using a PIM system.<\/strong><\/p>\n

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