{"id":10074,"date":"2025-02-19T11:00:53","date_gmt":"2025-02-19T10:00:53","guid":{"rendered":"https:\/\/www.atamya.com\/?post_type=downloads&#038;p=10074"},"modified":"2026-04-24T14:50:41","modified_gmt":"2026-04-24T12:50:41","slug":"customer-story-steinel-normalien","status":"publish","type":"downloads","link":"https:\/\/www.atamya.com\/en\/downloads\/customer-story-steinel-normalien\/","title":{"rendered":"Customer Story STEINEL Normalien"},"content":{"rendered":"\n<section id=\"m-headline__container-block_d1959d8fea34c834f54928db61022b4d\" class=\"m-headline__container u-pt-x10 u-pb-x0 u-pt-x20@md u-pb-x0@md\">\n    <div class=\"o-container\">\n        <div class=\"o-grid o-grid--center\">\n            <div class=\"o-grid__col u-12\/12@md\" data-aos=\"none\"><h1>STEINEL: The Perfect Implementation<\/h1><\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<section id=\"m-form__container-block_40914af0cbe3d038fd0a633e44a6f38f\" class=\"m-form__container \">\n    <div class=\"o-container\">\n        <div class=\"o-grid o-grid--center\"><article class=\"o-grid__col u-6\/12@sm u-pr-x6 u-pt-x5 u-pb-x20 u-pt-x5@md u-pb-x20@md\"><p class=\"h3\">Implementation of a PIM system at STEINEL Normalien AG<\/p>\n<p>STEINEL is headquartered in Germany, Villingen-Schwenningen and produces standards for high-end tool systems. While searching for a central system in which they can register, maintain, manage, and export their 25,000 products in a department-independent manner, the SME made the decision to go for ATAMYA. Given that we empower and teach our customers how to use ATAMYA in a self-guided manner as soon as possible, the STEINEL users soon created and managed their data model completely on their own. This allowed for cutting planned project days and additional services, hereby also reducing the costs of the overall PIM system implementation.<\/p>\n<p><strong>In the customer story, you learn how many percent of the project time could be cut and 3 main motives why STEINEL launched a PIM project.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"size-medium wp-image-10185 aligncenter\" src=\"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-mockup-customer-story-steinel-en-300x200.png\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-mockup-customer-story-steinel-en-300x200.png 300w, https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-mockup-customer-story-steinel-en-1024x683.png 1024w, https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-mockup-customer-story-steinel-en-768x512.png 768w, https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-mockup-customer-story-steinel-en-480x320.png 480w, https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-mockup-customer-story-steinel-en.png 1080w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<\/article><div class=\"o-grid__col u-6\/12@sm u-5\/12@xl u-push-1\/12@xlu-pt-x5 u-pb-x20 u-pt-x5@md u-pb-x20@md\"><div class=\"u-p-x6 u-p-x12@md u-shadow--large u-rounded  u-bgcolor-white\"><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script>\r\n<script>\r\n  hbspt.forms.create({\r\n    portalId: \"7319657\",\r\n    formId: \"28f1535a-f746-44f8-a115-04cdd9adb227\",\r\n    region: \"na1\"\r\n  });\r\n<\/script><\/div><\/div><\/div>\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Digitization. Exactly how it should be done: pragmatic and efficient. STEINEL Normalien AG proves how a SME with the right PIM system optimizes processes and solidifies control.<\/p>\n","protected":false},"author":3,"featured_media":10092,"template":"","meta":{"_acf_changed":false,"footnotes":""},"download_category":[90],"class_list":["post-10074","downloads","type-downloads","status-publish","has-post-thumbnail","hentry","download_category-customer-story-en-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PIM Implementation at STEINEL Normalien AG<\/title>\n<meta name=\"description\" content=\"Software implementation can be this fast: Learn how STEINEL and ATAMYA have mastered their PIM project in this customer story. Read now!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PIM Implementation at STEINEL Normalien AG\" \/>\n<meta property=\"og:description\" content=\"Software implementation can be this fast: Learn how STEINEL and ATAMYA have mastered their PIM project in this customer story. Read now!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/\" \/>\n<meta property=\"og:site_name\" content=\"ATAMYA\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-24T12:50:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-image-customer-story-steinel.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"635\" \/>\n\t<meta property=\"og:image:height\" content=\"448\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/downloads\\\/customer-story-steinel-normalien\\\/\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/customer-stories\\\/steinel\\\/\",\"name\":\"PIM Implementation at STEINEL Normalien AG\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/customer-stories\\\/steinel\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/customer-stories\\\/steinel\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/download-image-customer-story-steinel.jpg\",\"datePublished\":\"2025-02-19T10:00:53+00:00\",\"dateModified\":\"2026-04-24T12:50:41+00:00\",\"description\":\"Software implementation can be this fast: Learn how STEINEL and ATAMYA have mastered their PIM project in this customer story. Read now!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/customer-stories\\\/steinel\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.atamya.com\\\/en\\\/customer-stories\\\/steinel\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/customer-stories\\\/steinel\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/download-image-customer-story-steinel.jpg\",\"contentUrl\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/download-image-customer-story-steinel.jpg\",\"width\":635,\"height\":448},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/customer-stories\\\/steinel\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Start Page\",\"item\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Downloads\",\"item\":\"https:\\\/\\\/www.atamya.com\\\/de\\\/downloads\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Customer Story STEINEL Normalien\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/\",\"name\":\"ATAMYA\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#organization\",\"name\":\"ATAMYA\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ATAMYA-Favicon-02.png\",\"contentUrl\":\"https:\\\/\\\/www.atamya.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ATAMYA-Favicon-02.png\",\"width\":512,\"height\":512,\"caption\":\"ATAMYA\"},\"image\":{\"@id\":\"https:\\\/\\\/www.atamya.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"PIM Implementation at STEINEL Normalien AG","description":"Software implementation can be this fast: Learn how STEINEL and ATAMYA have mastered their PIM project in this customer story. Read now!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/","og_locale":"en_US","og_type":"article","og_title":"PIM Implementation at STEINEL Normalien AG","og_description":"Software implementation can be this fast: Learn how STEINEL and ATAMYA have mastered their PIM project in this customer story. Read now!","og_url":"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/","og_site_name":"ATAMYA","article_modified_time":"2026-04-24T12:50:41+00:00","og_image":[{"width":635,"height":448,"url":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-image-customer-story-steinel.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.atamya.com\/en\/downloads\/customer-story-steinel-normalien\/","url":"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/","name":"PIM Implementation at STEINEL Normalien AG","isPartOf":{"@id":"https:\/\/www.atamya.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/#primaryimage"},"image":{"@id":"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/#primaryimage"},"thumbnailUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-image-customer-story-steinel.jpg","datePublished":"2025-02-19T10:00:53+00:00","dateModified":"2026-04-24T12:50:41+00:00","description":"Software implementation can be this fast: Learn how STEINEL and ATAMYA have mastered their PIM project in this customer story. Read now!","breadcrumb":{"@id":"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/#primaryimage","url":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-image-customer-story-steinel.jpg","contentUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2025\/02\/download-image-customer-story-steinel.jpg","width":635,"height":448},{"@type":"BreadcrumbList","@id":"https:\/\/www.atamya.com\/en\/customer-stories\/steinel\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start Page","item":"https:\/\/www.atamya.com\/en\/"},{"@type":"ListItem","position":2,"name":"Downloads","item":"https:\/\/www.atamya.com\/de\/downloads\/"},{"@type":"ListItem","position":3,"name":"Customer Story STEINEL Normalien"}]},{"@type":"WebSite","@id":"https:\/\/www.atamya.com\/en\/#website","url":"https:\/\/www.atamya.com\/en\/","name":"ATAMYA","description":"","publisher":{"@id":"https:\/\/www.atamya.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.atamya.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.atamya.com\/en\/#organization","name":"ATAMYA","url":"https:\/\/www.atamya.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png","contentUrl":"https:\/\/www.atamya.com\/wp-content\/uploads\/2024\/06\/ATAMYA-Favicon-02.png","width":512,"height":512,"caption":"ATAMYA"},"image":{"@id":"https:\/\/www.atamya.com\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/downloads\/10074","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/downloads"}],"about":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/types\/downloads"}],"author":[{"embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":6,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/downloads\/10074\/revisions"}],"predecessor-version":[{"id":14060,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/downloads\/10074\/revisions\/14060"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/media\/10092"}],"wp:attachment":[{"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/media?parent=10074"}],"wp:term":[{"taxonomy":"download_category","embeddable":true,"href":"https:\/\/www.atamya.com\/en\/wp-json\/wp\/v2\/download_category?post=10074"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}