{"id":27925,"date":"2026-10-01T14:37:49","date_gmt":"2026-10-01T12:37:49","guid":{"rendered":"https:\/\/www.atamya.com\/?post_type=events&#038;p=27925"},"modified":"2026-10-02T13:03:39","modified_gmt":"2026-10-02T11:03:39","slug":"produktdaten-von-onboarding-bis-sales","status":"publish","type":"events","link":"https:\/\/www.atamya.com\/de\/events\/produktdaten-von-onboarding-bis-sales\/","title":{"rendered":"Produktdaten von Onboarding bis Sales: Wo geht eigentlich die Zeit verloren?"},"content":{"rendered":"\n<section id=\"m-headline__container-block_bc9a6285afa158be60aa6092f45ddd7f\" class=\"m-headline__container u-pt-x10 u-pb-x0 u-pt-x20@md u-pb-x0@md\">\n    <div class=\"o-container\">\n        <div class=\"o-grid o-grid--center\">\n            <div class=\"o-grid__col u-12\/12@md\" data-aos=\"none\"><h1>Produktdaten von Onboarding bis Sales: Wo geht eigentlich die Zeit verloren?<\/h1><p class=\"h4\">Ihre Daten sind selten das Problem. Das Dazwischen ist es.<\/p><\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<section id=\"m-form__container-block_2ca3252a283357e1ae51c6d89454a89d\" class=\"m-form__container \">\n    <div class=\"o-container\">\n        <div class=\"o-grid o-grid--center\"><article class=\"o-grid__col u-6\/12@sm u-pr-x6 u-pt-x10 u-pb-x10 u-pt-x20@md u-pb-x20@md\"><p><strong>Online-Session gemeinsam mit <a href=\"https:\/\/www.nexoma.de\/\" target=\"_blank\" rel=\"noopener\">nexoma <\/a>am 18.11.2026<\/strong><\/p>\n<p>Excel von einem Lieferanten, CSV vom n\u00e4chsten. Dazu ETIM-Klassifikationen, BMEcat-Derivate, l\u00e4nderspezifische Profile wie FAB-DIS und individuelle Kundenanforderungen. Im B2B m\u00fcssen Produktdaten viele Stationen durchlaufen, bevor sie dort ankommen, wo sie gebraucht werden. An jeder Station drohen R\u00fcckfragen, manuelle Arbeit und unn\u00f6tige Schleifen.<\/p>\n<p><strong>Was bremst den Prozess und wie l\u00e4sst sich das smarter l\u00f6sen?<\/strong><\/p>\n<p>Fabian Fischer von nexoma und Kai Warmus von ATAMYA verfolgen den Weg der Produktdaten vom Supplier Onboarding bis zur Ausspielung in unterschiedliche Zielkan\u00e4le. Sie zeigen, wo Hersteller und Handel Zeit verlieren, welche Schritte sich automatisieren lassen und wo KI sinnvoll unterst\u00fctzen kann.<br \/>\nDas nehmen Sie aus der Session mit:<\/p>\n<ul>\n<li>Zeitfresser erkennen: Wo im Produktdatenprozess unn\u00f6tige Schleifen und manuelle Aufw\u00e4nde entstehen<\/li>\n<li>Onboarding vereinfachen: Wie sich unterschiedliche Lieferantendaten schneller erfassen und weiterverarbeiten lassen<\/li>\n<li>Einmal aufbereiten, vielfach nutzen: Wie Produktdaten f\u00fcr unterschiedliche Anforderungen und Zielkan\u00e4le effizient bereitgestellt werden k\u00f6nnen<\/li>\n<li>Mehr Automatisierung, weniger Handarbeit: Wo Workflows und KI Routineaufgaben \u00fcbernehmen und Teams entlasten<\/li>\n<li>Time to Market verk\u00fcrzen: Wie sich Produktdaten schneller in die relevanten Kan\u00e4le bringen lassen<\/li>\n<\/ul>\n<p><strong>Wann: 18. November 2026 um 11 Uhr<br \/>\nWo: Online via WebinarGeek<\/strong><\/p>\n<\/article><div class=\"o-grid__col u-6\/12@sm u-5\/12@xl u-push-1\/12@xlu-pt-x10 u-pb-x10 u-pt-x20@md u-pb-x20@md\"><div class=\"u-p-x6 u-p-x12@md u-shadow--large u-rounded u-bgcolor-deepsky-blue\"><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script>\r\n<script>\r\n  hbspt.forms.create({\r\n    portalId: \"7319657\",\r\n    formId: \"0b8da527-7d06-49f3-bac2-29672a2cd7bb\",\r\n    region: \"na1\"\r\n  });\r\n<\/script><\/div><\/div><\/div>\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Produktdaten von Onboarding bis Sales: Wo geht eigentlich die Zeit verloren?<\/p>\n<p>Von Excel und CSV \u00fcber ETIM und BMEcat bis hin zu individuellen Kundenanforderungen: Produktdaten durchlaufen im B2B viele Stationen \u2013 und damit oft auch viele manuelle Schleifen. Fabian Fischer von nexoma und Kai Warmus von ATAMYA zeigen, wo Zeit verloren geht, was sich automatisieren l\u00e4sst und wie KI dabei sinnvoll unterst\u00fctzen kann.<\/p>\n","protected":false},"author":9,"featured_media":27937,"template":"","meta":{"_acf_changed":false,"footnotes":""},"event_category":[17],"location":[21],"class_list":["post-27925","events","type-events","status-publish","has-post-thumbnail","hentry","event_category-online-session","location-online"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Produktdaten von Onboarding bis Sales<\/title>\n<meta name=\"description\" content=\"Online Session: Produktdaten von Onboarding bis Sales: Wo geht eigentlich die Zeit verloren? - Nicht verpassen\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atamya.com\/de\/events\/produktdaten-von-onboarding-bis-sales\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Produktdaten von Onboarding bis Sales\" \/>\n<meta property=\"og:description\" content=\"Online Session: Produktdaten von Onboarding bis Sales: Wo geht eigentlich die Zeit verloren? 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