{"id":18859,"date":"2025-11-19T10:18:06","date_gmt":"2025-11-19T09:18:06","guid":{"rendered":"https:\/\/www.atamya.com\/?post_type=event-aufzeichnungen&#038;p=18859"},"modified":"2025-12-09T11:10:55","modified_gmt":"2025-12-09T10:10:55","slug":"experten-analysieren-online-shops-11-2025","status":"publish","type":"event-aufzeichnungen","link":"https:\/\/www.atamya.com\/de\/event-aufzeichnungen\/experten-analysieren-online-shops-11-2025\/","title":{"rendered":"In\u2019s Netz geguckt \u2013 Experten analysieren Online-Shops"},"content":{"rendered":"\n<section id=\"m-headline__container-block_22aa1af635eb7f8e0f6faf7f2d960f82\" class=\"m-headline__container u-pt-x10 u-pb-x0 u-pt-x20@md u-pb-x0@md\">\n    <div class=\"o-container\">\n        <div class=\"o-grid o-grid--center\">\n            <div class=\"o-grid__col u-12\/12@md\" data-aos=\"none\"><h1>Ins Netz geguckt \u2013 Experten analysieren Online-Shops und geben Tipps zur KI- und GEO-Optimierung<\/h1><p class=\"h4\">PHAINA Webinar-Aufzeichnung vom 19.11.2025 mit PHAINA, ATAMYA &#038; elio<\/p><\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<section id=\"m-form__container-block_8c838e3fbfb37e8eb81faaf5da37e873\" class=\"m-form__container \">\n    <div class=\"o-container\">\n        <div class=\"o-grid o-grid--center\"><article class=\"o-grid__col u-6\/12@sm u-pr-x6 u-pt-x5 u-pb-x20 u-pt-x5@md u-pb-x20@md\"><p><strong>In der LIVE-Webinar-Reihe unseres Partners PHAINA analysieren Experten ausgew\u00e4hlte Onlineshops und geben wertvolle Einblicke.<\/strong><\/p>\n<p>In dieser Ausgabe der Webinar-Reihe \u201eIns Netz geguckt\u201c analysieren Dominik Witt (PHAINA), Volker Riedel (elio) und Kai Warmus (ATAMYA) den Onlineshop von <strong>KESSEL <\/strong>und geben Tipps, wie Websites heute und k\u00fcnftig optimiert werden m\u00fcssen f\u00fcr Nutzer und f\u00fcr KI.<\/p>\n<p>Die Experten zeigen, wie Produktdaten, Seitenstruktur und Nutzerf\u00fchrung zusammenspielen und welche Ans\u00e4tze ein \u00fcberzeugendes digitales Einkaufserlebnis unterst\u00fctzen. Dar\u00fcber hinaus beleuchten sie, wie sich Website-Optimierung ver\u00e4ndert, wenn Inhalte zunehmend von KI-Systemen statt klassischen Suchmaschinen gelesen werden. Dabei erfahren Sie, wie <strong>GEO<\/strong> funktioniert, welche Rolle strukturierte und maschinenlesbare Daten k\u00fcnftig spielen und wie Unternehmen ihre Websites gezielt f\u00fcr KI-Suchen, digitale Assistenten und Sprachmodelle vorbereiten k\u00f6nnen.<\/p>\n<p><strong>Session-Aufzeichnung jetzt anfordern!<\/strong><\/p>\n<p>&nbsp;<\/p>\n<\/article><div class=\"o-grid__col u-6\/12@sm u-5\/12@xl u-push-1\/12@xlu-pt-x5 u-pb-x20 u-pt-x5@md u-pb-x20@md\"><div class=\"u-p-x6 u-p-x12@md u-shadow--large u-rounded  u-bgcolor-white\"><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script>\r\n<script>\r\n  hbspt.forms.create({\r\n    portalId: \"7319657\",\r\n    formId: \"c7a71d28-69da-4d33-ac11-8c47dce9e780\",\r\n    region: \"na1\"\r\n  });\r\n<\/script><\/div><\/div><\/div>\n    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